Romain Guery-Odelin
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Lab · International IT services firm · 2026

A presentation design system

Every presentation cost several days of formatting rework. I replaced that rework with a design system and an AI generation tool: the deck comes out finished, consistent, first time.

Context

Same international IT services firm. Presentations produced continuously for management, pre-sales and clients, each one reworked by hand to match the brand.

The problem

The content was ready in a few hours; the formatting took days. Alignments, colours, templates that differed from one person to the next: expert time spent on layout.

What I did

  • Formalised a presentation design system: templates, colours, typefaces, components (key figure, comparison, timeline), with usage rules written down.
  • Designed an AI generation tool: give it the content, it assembles the deck within the design system.
  • Kept a human review at the end, on substance rather than form: that is where expert time is worth spending.
  • Put it into production and handed it to around 70 users — sales, pre-sales and internal teams — without heavy training: the tool explains itself in one demo.

The result

No more days lost to rework: the deck is generated, consistent, ready to present. Zero days of rework, and around 70 users, from sales and pre-sales to internal teams, well beyond my own scope. It is the same logic as the volleyball club’s communications: a template built once, generation that runs on its own, a human who reviews what matters.

WHAT IT DELIVERED~70

Zero days of rework per presentation and ~70 users — sales, pre-sales and internal teams — for direct, consistent generation.

« Automating isn't replacing people: it's giving them back time for what really matters. »
What I take from it

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